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March 2026 – Policy, planning and the mid-year pivot

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  ashfordmiller
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Policy, planning and the mid-year pivot By March, the conversation shifts again from “what’s happening?” to “what are we going ...

February 2026 – Brand, AI and the changing B2B buyer

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  ashfordmiller
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Brand, AI and the changing B2B buyer If January was about the macro picture, February has been about how B2B ...

January 2026 – Cautious optimism and “back to fundamentals

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  ashfordmiller
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January 2026 – Cautious optimism and “back to fundamentals” January opened with something B2B SMEs haven’t felt in a while: ...